How can artists overcome fear and embrace courage in their creative process?

As artists, we all have that vivid memory of our early days—the days when courage flowed through our veins like an unyielding current. I can't help but take a nostalgic trip down memory lane, reminiscing about the time when I, too, possessed that unbridled fearlessness within my studio. Back then, I approached my artistic endeavors with unwavering determination, unafraid to start over on a colossal painting or take scissors to a canvas to create an audacious collage. The pursuit of finding my voice and style knew no bounds. It was a time when the world's expectations felt distant, and my youthful naivety shielded me from fear's grip.

The Evolution of an Artist

As the years passed, and I matured both as an artist and as a person, I couldn't help but notice a shift within myself. The once unyielding courage seemed to waver, and the risks I once took with ease became harder to embrace. Cutting a painting...

How can artists overcome doubts about the value of their art when potential buyers hesitate due to the price?

Here's a personal insight that I've gained over the years as an artist and gallery owner. It's a lesson that has shaped my approach to art and the way I engage with others in the creative realm. So grab a cup of coffee, find a cozy spot, and let's dive into this inspiring journey together.

The Futility of Convincing Closed Minds

You know, it's an interesting thing about art. Trying to convince someone who has already made up their mind about its value is like chasing after a mirage. Trust me, I've been there. We've all encountered individuals who simply cannot fathom the worth of art in their lives. And you know what? That's okay.

The Elusive Quest for Art Buyers

It can be disheartening when someone inquires about your art, seemingly interested, only to retreat once they hear the price. We've all experienced those moments of doubt, questioning our abilities and the...

How can artists attract art collectors and build a sustainable career?

By Sergio Gomez

Let me share a personal story that might just change the way you think about finding art collectors. Like many of you, I used to constantly ask myself, "How do I find art collectors?" It was a question that seemed both daunting and frustrating, as if I were a hunter desperately seeking elusive prey. But let me tell you, my friends, that question led me down a path of disappointment and uncertainty.

Asking the Wrong Question

As an emerging artist, I thought my job was to go out and find collectors wherever they might be hiding. I believed they were playing a game of hide-and-seek, and it was up to me to uncover their secret locations. But the more I searched, the more discouraged I became. It was a never-ending cycle of frustration.

Shifting the Perspective

It took me years, as I grew and matured as an artist, to realize that I had been asking the wrong question all along. The real question...

By Sergio Gomez

How can artists benefit from staying in touch with curators and art professionals?

Today, I want to share something near and dear to my heart—the art of staying connected with curators. You see, I've been on both sides of the spectrum. As an artist, I've had my work featured in numerous shows, and as a curator, I've organized over 100 exhibitions. And let me tell you, the power of maintaining those curator relationships is often underestimated.

A Missed Opportunity

Do you ever wonder how many doors could open if you simply stayed in touch with the curators who showcased your art? It's a question that has crossed my mind countless times. Throughout my curatorial career, I've been astounded by the number of artists who don't seize this opportunity. So, let's change that narrative and unlock the potential for future collaborations and exhibitions.

The Magic of Staying in Touch

Now, you might be wondering, "How do I actually stay connected?" Don't worry—I've...

By Sergio Gomez

Today, I want to talk to you about something that has truly transformed my artistic career: embracing the unexpected. Believe it or not, some of the most incredible opportunities have come knocking on my door when I least expected them. So, gather around as I share with you my personal journey and the valuable lessons I've learned along the way.

Opening Doors Through Serendipity

Life has a funny way of presenting us with opportunities we never knew we needed. Think about it – how many times have you stumbled upon an event, an opening, or a gathering by pure chance? Well, let me tell you, my friends, those moments can be life-changing.

Seize the Moment

One thing I've learned is that being present is key. It's not enough to physically show up; you have to be open to the possibilities that await you. So, throw away your expectations and approach each experience with a sense of curiosity and willingness. Trust me, the universe has an uncanny way of aligning the...

By Sergio Gomez

I've noticed that many of you in our artistic community often wonder about the best type of content to create for your online marketing. It's a question that lingers in the back of our minds, as we strive to connect with our audience in meaningful ways. Well, let's dive into this topic together and uncover some insights that may help you find your path.

Riding the Wave of Trends: Platform-Specific Content

The first aspect to consider is the platform you're using. In this ever-evolving landscape of social media, trends come and go like the ebb and flow of a painter's brush. So, pay attention to what's hot and trending, because that's where you'll find the most organic reach.

As of now, short Instagram Reels are stealing the spotlight, captivating viewers with their bite-sized, visually enticing content. So, if you haven't explored Reels yet, it might be worth giving it a try and seeing how it resonates with your artistic style.

Unleashing Your Artistic...

By Sergio Gomez

You've probably heard me say, "You have to show up to be remembered," and I still stand by that statement. But today, let's delve deeper into what it means to show up as an artist. It's not just about making videos or creating content for the masses. Sometimes, showing up can take a quieter, more personal approach.

Embrace the Art of Gratitude

One way to show up is by expressing gratitude. Have you ever considered the impact of a simple thank-you note? Taking the time to write a heartfelt message to a collector or curator can make all the difference in your art career. It shows that you appreciate their support and value their contribution to your artistic journey. So why not pick up a pen and let them know how much their presence means to you?

Reconnect and Rekindle

Another powerful way to show up is by reaching out to people you haven't connected with in a while. Life gets busy, and it's easy to lose touch, but sometimes a small gesture can reignite a meaningful...

By Sergio Gomez

Hey there, fellow artists! Today, I want to share with you a season I'm currently experiencing - a season of waiting. You know that feeling, right? It's that in-between phase of life where things are uncertain and the answers seem far away. As I sit here writing this message, I find myself anxiously waiting for our big move from the bustling streets of Chicago to the vibrant shores of Miami. Let me tell you, relocating my home, studio, and gallery businesses has turned into quite the journey.

In the Art World, Waiting is Part of the Journey

Now, let's talk about those waiting seasons in our art careers. Maybe you're eagerly anticipating the outcome of a show you entered, or perhaps you're anxiously checking your inbox for news about a residency program you applied to. It could even be that you're waiting for a response to an email you sent to a gallery. We've all been there, my friends, and it's during these waiting periods that we often find ourselves learning the...