Are You Creating for Instagram or for Yourself?
Let me ask you something: Are you making art for yourself, or for Instagram?
In today’s fast-paced world, it's easy to fall into the trap of creating just to keep up with the demand for content. Social media has turned into a relentless machine, and if we’re not careful, it can start to take control of our creative process. Before we know it, we’re rushing to finish pieces—not to express ourselves, but to feed the endless cycle of posts, likes, and comments. But is that really why you became an artist?
The Dangers of "Insta Art for the Gram"
I call this phenomenon "Insta art for the Gram." It's when you rush your art, not because you're inspired or have something to say, but because you need something to post. It’s all too common these days, and the result is Instagram being flooded with art that lacks depth, meaning, or thought. A few quick splashes of paint, some trendy colors, and boom! The next piece of Insta art is ready for the world. But does it really matter? Does it resonate? Or is it just another post to keep up with the algorithm?
As artists, I believe we are made for more than just feeding the Gram. We are here to create art that feeds the soul. Art that asks questions, that makes people think and feel something deeper. Art that reminds us what it means to be human.
Slow Down, Make Art That Lasts
In a world that’s constantly speeding up, I’m encouraging you to slow down. Take the time to let your art breathe, to think it through, and create something that truly matters to you. We are not here to create for the fleeting likes and trends of social media; we are here to create art that will outlast us.
Machines can replicate almost anything, but they can never replace the humanity in your art. That’s what makes it unique. That’s what gives it life.
Feed the Soul, Not the Machine
So, I’m reminding you today: Don’t feed the machine. Feed the soul. Your art is more than just content—it's a reflection of your voice, your vision, and your unique perspective on the world. Create art that goes beyond the screen, that connects deeply with those who see it.
And if you’re ready to take your art career to the next level, join me at the Art NXT Level Coaching program, where you’ll get the support you need to build a sustainable, thriving art career. Together, we’ll help you find your voice, your audience, and the confidence to create art that truly matters.
Ready to get started? Join Art NXT Level today!
Thanks for reading,
Sergio Gomez, MFA
Artist | Curator | Author | Art Biz Coach
• FOLLOW ME:
TikTok | Instagram | Facebook | Twitter | LinkedIn | YouTube | iTunes | Artsy | Clubhouse
• GET ART CAREER SUPPORT
www.theartistnextlevel.com
• VISIT MY ART STUDIO WEBSITE
www.sergiogomezonline.com
• LISTEN TO MY PODCAST
https://www.theartistnextlevel.com/blog
• VISIT MY CURATORIAL ONLINE PROJECTS
www.sergiogomezcurates.net
• VISIT MY ART GALLERY
www.33contemporarygallery.com
• GET MY BOOK
Crush Self-Sabotage and Live Fully!
Stay connected with news and updates. Get on the Art NXT Level Weekly!
Join our mailing list to receive the latest news and updates from our team.
Don't worry, your information will not be shared.