End of Year 🔴 Small Works Challenge 2024

Artist's Growth: How to Navigate the Changing Art World

Jun 08, 2023

In this video, I'm going to teach you how to navigate the ever-changing art world. From navigating the art world online to understanding the art business, I'll teach you everything you need to know to stay ahead of the curve in the art world!

 

 

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5 Mistakes Artists Make When Creating Their Body of Work (And How to Fix Them)

Mar 26, 2023

Building a successful body of work as an artist is not an easy task. Many artists struggle to make a name for themselves and establish a successful career in the art world. In this blog post, we will explore five reasons why artists fail to build a successful body of work. For a more in depth look, watch this video. 

Lack of Consistency

One of the main reasons artists fail to build a successful body of work is due to a lack of consistency. Creating art on a consistent basis is essential for artists to establish a recognizable style and build a cohesive body of work. Without consistency, an artist's work can appear scattered and disconnected, making it difficult for audiences to engage with their work.

Inadequate Planning

Another reason artists fail to build a successful body of work is a lack of adequate planning. Planning is crucial for artists to create a vision for their work and set achievable goals. Without a plan, artists may struggle to find direction and focus, leading...

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Unlock Your Inspiration! 5 Brainstorming Ideas to Start a New Body of Work or Art Series

Mar 26, 2023

Are you an artist struggling with inspiration? Do you find it challenging to start a new collection or series? Well, fear not, because in this episode of Breakfast with Sergio, he shares five excellent ideas for starting a new body of work.

Emotions

Firstly, exploring personal emotions is an excellent way to start a new series. Your personal emotions can be used as the basis for your artwork, and you can reflect on them while creating something new. For example, when Gomez's son was born, he created a series of six to eight pieces based on the emotions he experienced as a father. This was not only a great way to explore his emotions, but it was also a way to document his feelings and create something beautiful out of them.

Medium

You can create a new body of work based on experimenting with a new medium. Trying out a new medium can inspire you to create something completely different from your previous works. Experimenting with different materials can lead to exciting discoveries...

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Photos vs Reels: Which one is Better for Artists?

Mar 20, 2023

In this video, we're going to be discussing the Instagram battle between photos and reels. Should you post photos or reels on Instagram? This is a big question that many Instagram users are asking themselves, and the answer depends on a lot of factors. For example, photos are great for social media sharing, but reels can help your video stand out and be more engaging. So which should you post on Instagram? We'll find out in this video!

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5 Benefits to Creating a Body of Work for Your Art

Mar 19, 2023

In this video, we explore 5 reasons why artists should consider creating a body of work around a specific theme or idea. By doing so, you can develop your artistic voice and style, and attract a dedicated audience. Having a consistent theme can also provide a sense of direction and purpose, helping you stay motivated and productive. Plus, exploring a topic in-depth can lead to creating meaningful, impactful content. If you're an artist looking to enhance your creative output and build a loyal following, watch this video and discover the benefits of creating a body of work around a specific theme or idea.

What is a Body of Work?

 A body of work is a collection or series of artworks that connect to each other in some way or fashion. It is a way to organize your ideas and frame a body of work around those ideas. The focus is the idea, theme, or the connectivity between multiple different works that bring them together into one series.

The principle behind a body of work is...

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The Power of Email Marketing for Artists: How to Build an Email List and Grow Your Audience

Feb 24, 2023

As an artist, you know that it can be tough to get your work seen by the right people. Social media can help, but it's not always enough to reach your target audience. That's why email marketing is such a powerful tool for artists. With email, you can connect with your audience directly and build a loyal following. In this blog post, we'll explore the power of email marketing for artists and provide some tips on how to build an email list and grow your audience.

Why Email Marketing Matters for Artists

Email marketing is one of the most effective ways for artists to build a relationship with their audience. With social media platforms like Instagram and Facebook, you're at the mercy of their algorithms. Your content may not reach all of your followers, and it can be challenging to get your work seen by new people. Email marketing allows you to bypass these challenges and connect with your audience directly.

When you send an email to your list, you know that it's going to land in...

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