What Is the Best Type of Content to Create as an Artist?
By Sergio Gomez
I've noticed that many of you in our artistic community often wonder about the best type of content to create for your online marketing. It's a question that lingers in the back of our minds, as we strive to connect with our audience in meaningful ways. Well, let's dive into this topic together and uncover some insights that may help you find your path.
Riding the Wave of Trends: Platform-Specific Content
The first aspect to consider is the platform you're using. In this ever-evolving landscape of social media, trends come and go like the ebb and flow of a painter's brush. So, pay attention to what's hot and trending, because that's where you'll find the most organic reach.
As of now, short Instagram Reels are stealing the spotlight, captivating viewers with their bite-sized, visually enticing content. So, if you haven't explored Reels yet, it might be worth giving it a try and seeing how it resonates with your artistic style.
Unleashing Your Artistic...
Show Up and Make Your Mark: A Personal Approach for Artists
By Sergio Gomez
You've probably heard me say, "You have to show up to be remembered," and I still stand by that statement. But today, let's delve deeper into what it means to show up as an artist. It's not just about making videos or creating content for the masses. Sometimes, showing up can take a quieter, more personal approach.
Embrace the Art of Gratitude
One way to show up is by expressing gratitude. Have you ever considered the impact of a simple thank-you note? Taking the time to write a heartfelt message to a collector or curator can make all the difference in your art career. It shows that you appreciate their support and value their contribution to your artistic journey. So why not pick up a pen and let them know how much their presence means to you?
Reconnect and Rekindle
Another powerful way to show up is by reaching out to people you haven't connected with in a while. Life gets busy, and it's easy to lose touch, but sometimes a small gesture can reignite a meaningful...
Embracing the In-Between: A Season of Waiting and Learning as an Artist
By Sergio Gomez
Hey there, fellow artists! Today, I want to share with you a season I'm currently experiencing - a season of waiting. You know that feeling, right? It's that in-between phase of life where things are uncertain and the answers seem far away. As I sit here writing this message, I find myself anxiously waiting for our big move from the bustling streets of Chicago to the vibrant shores of Miami. Let me tell you, relocating my home, studio, and gallery businesses has turned into quite the journey.
In the Art World, Waiting is Part of the Journey
Now, let's talk about those waiting seasons in our art careers. Maybe you're eagerly anticipating the outcome of a show you entered, or perhaps you're anxiously checking your inbox for news about a residency program you applied to. It could even be that you're waiting for a response to an email you sent to a gallery. We've all been there, my friends, and it's during these waiting periods that we often find ourselves learning the...